Wed 24th Apr 2019
by Lauren Lynch
Distinction is a family owned digital agency that has been going since 2001 (18 years in June 2019). At their core, they solve clients business objectives using digital products and strategies. Distinction is made up of 20 people, a mix of marketers, developers, designers, project and account managers. They have been digital since day one and they love what they do!
Work ShowcaseWe caught up with Henry France, Marketing Manager at Distinction to find out more about what they do and what they're about!
We try to live by a set of values that we believe sets us apart. We look for those same values in our clients and if we don’t see them, we won’t work with them. This ensures the relationship is equal, fair and open. We treats clients time and money as if it were our own which means that we always try to make the best decision for the company and never look for the short-cut to the finish. We don’t pretend to be anything we’re not. We’re digital, we make things, we solve business objectives!
We offer digital solutions bespoke to each business that include, website design, build and creative, digital marketing strategies that encompass SEO, PPC, content, social and email and consultation around big business objectives that typically result in a digital transformation.
We have tried not to limit ourselves to one sector, although by default we get referrals a lot so have ended up working with more than one company in them. We do/have worked with large multi-national publishers and data suppliers, intentionally recognised sports brands and other UK bluechip companies that appear on tv a lot. However, the majority of our clients are not in this category as we work with anyone that we feel is a great fit for us and are prepared to invest in digital to help them solve problems. That’s not to say we look at budget either! Just the willingness to use digital as a means to reaching new heights.
It really does depend on the day itself. I typically spend days working on strategy requirements for clients and new ways for us to reach and attract new clients. I like to go and speak to clients and at events too so will organise these periodically. We try to eat together once a week so that we bond outside of the work environment.
A mixture of web projects for ecommerce and membership sites, marketing new product launches and working on some internal tools too!
We can’t wait to see where our clients are going next and we are constantly developing ideas for new tools and strategies as we move towards integrating things like AI, AR and VR into their digital plans. We have some newer clients to work with which we are excited about as well.
“If you care enough about clients and your work, you will enjoy what you do and the people you work with because everyone is on the same page.”
We have an internal saying that we all GAS. This stands for 'Give A Sh*t'. We truly believe that this is key to working in an agency and enjoying what you do. If you care enough about clients and your work, you will enjoy what you do and the people you work with because everyone is on the same page. Everyone has room to grow here too so that you feel like you are getting better each day that you are here. There is a real family vibe here too which is driven by the owners but means that the GAS acronym extends to each other.
If you'd like to find out more about Distinction and what they can provide for your business, check out their website and social media!
www.distinction.co.uk, Facebook, Twitter: @DistinctionUK, Instagram: @distinctionuk
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