How to Build Trust with Words, with Ben Braber

What is this?

In a time of uncertainty, you stand out when people know they can rely on you. This one-day workshop helps you build that trust with words. Perhaps it’s something for you, a friend or colleague.

It’s an open event that I conduct for a small group of people. It’s hands-on, and you get my personal attention.

Who is it for?

Everybody who wants to hone their writing skills. For example, if you use words to sell products and services, promote brands and companies, popularise ideas and policies or simply present yourself.

This is a new workshop. You don’t need experience. It’s suitable for beginners, but also offers a useful update for advanced writers and people who’ve been to previous workshops.

What do you learn?

You get an insight into how professional copywriters produce text that gives people the idea of trustworthiness.

You learn:

• Which words convey trust.
• How to build a convincing argument.
• What evokes the right emotion.

Plus?

You come away with practical tips, new ideas and a handy folder that you can use instantly in your work.

How?

The event lasts from 9.30 to 16.30. During these hours you do group work and spend one-to-one time with me.

In the morning you complete a series of practical, yet entertaining exercises. In the afternoon you use what you’ve learnt to compose a text of your choice.

You can write from scratch, redo an existing text or bring a draft you’re working on. You can set your own pace. I help you achieve your goal, giving you the benefits of more than 20 years of experience in copywriting.

Can you rely on me?

I’ve conducted numerous workshops – for clients and small groups of people with different business and public sector backgrounds. I’ve done that for many years. So you can trust me; I know how to deliver a successful workshop.

What does it cost?

The cost is £200 plus VAT per person. That includes your place and all materials.

Can I take part?

Yes, but you have to book your place in advance.

How do you book?

Simply email benbraber@btinternet.com and tell me which event you want to book a place. Then we’ll get the ball rolling.

Should you book now?

You don’t have to, but the number of places is limited and my workshops usually sell out quickly. If you want to be sure of getting a place – the sooner you book, the better.

More information?

Just call or email and tell me what you want to know.

benbraber@btinternet.com

+44 (0) 1636 706330
+44 (0) 7810 128 468